Do your own online research to identify case studies of instances where organisations implemented data analytics to solve a business problem or gain a competitive advantage. The case studies should highlight instances where each of the following types of data analytics were implemented:
For each case study, identify the organisational problem that had to be solved or the competitive advantage they wished to gain.
Write a research report to describe the four case studies that you identified and highlight the organisational problem that had to be solved or the specific competitive advantage that the organisation hoped to gain.
Ensure that your report contains four sections for each of the 4 case studies.
After the completion of this part, the report should contain at least the following in each of the four sections:
Case Study 1: Descriptive analysis.
Case Study 2: Diagnostic analysis.
Case Study 3: Predictive analysis.
Case Study 4: Prescriptive analysis.
Introduction describing the case.
Definition of the appropriate type of analytics relevant to that section of the report (i.e., descriptive, diagnostic, predictive, or prescriptive).
Description of the organisational problem that had to be solved or the competitive advantage that the organisation hoped to gain.
Peer 2 peer lending has been one of the most innovative technologies to come out of the FinTech world. This technology allows a person to lend money to another person via trusted and secure platforms, but is this technology more secure and reliable than the existing lending systems that we have in place? This research paper aims to answer that question and analyze whether this new and innovative technology has more benefits than drawbacks.
The biggest issues surrounding peer-to-peer lending revolve around the lenders being reliable enough to lend out money, the borrowers being able to pay back the money, success rates of the technology itself, information security of both the lender and borrower, fraudulent requests, and more. This research paper will aim to question both the technological and financial risks and issues that surround peer-to-peer lending.
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